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Visual photo-processing bandwidth is far higher than reading bandwidth, so in some ways it's the superior way to consume information. It can also far more emot
by floatrock 7y ago
Visual photo-processing bandwidth is far higher than reading bandwidth, so in some ways it's the superior way to consume information.
It can also far more emotional and evocative, while reading can be more analytical.
Why not combine the two? After all, that is literally what advertising does -- give some message with an emotionally-charged visual to reinforce it.
I'm not saying this is advertising (though you could make that argument through a cynical lens), I'm saying it's using the same tools that have proven to work so effectively you see you billboards literally anywhere on earth where humans congregate.