> In old radio serials, sometimes the actors would break character right in the middle of a scene and do a commercial. Jimmy Kimmel does this occasionally, wit

> In old radio serials, sometimes the actors would break character right in the middle of a scene and do a commercial. Jimmy Kimmel does this occasionally, with a full-on commercial as a skit in the middle of the show (clearly marked as an ad for broadcast purposes). The humor value generally comes from his sidekick Guillermo always being featured and always being pretty bad at it.