I think it's called direct response copywriting and mimics a more conversational style. I know, you wanted to make a negative example and yes, this writing sty

I think it's called direct response copywriting and mimics a more conversational style. I know, you wanted to make a negative example and yes, this writing style gets old pretty fast. However, for a moment it works surprisingly well. And in a way the value you provide with that style is that the point you want to get across sticks better somehow.