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Quality doesn't really matter for the general audience, beyond some reasonable threshold. https://mux.com/blog/youtube-viewers-dont-care-about-video-quality/ ht

• magila 7y ago
  Engagement seems a pretty blunt metric for this. Especially since Youtube has a near monopoly on user generated video content. A user would have to be mightily perturbed to abandon their favorite content altogether over poor video quality. I bet most of those 90% of people who stuck with 480p don't even know they can manually set the resolution.