4 ms·
What is this product? When people cold call me to sell me investment advice I hang up. When I get a betterment / personal capital / fidelity advert in my feed
by privateSFacct 7y ago
What is this product?
When people cold call me to sell me investment advice I hang up.
When I get a betterment / personal capital / fidelity advert in my feed talking about their new whatever, I'm at least mildly interested and sometimes click through.
Do people really fall for the boiler room stuff still - it's VERY hard to believe that beats google / facebook / instagram (for product sales) etc
- baddox 7y agoAt least as of 10 years ago, national (USA) TV networks have a ton of commercials about investing and “wealth management” from massive financial institutions. It must be a massive market with plenty of uncommitted customers to claim.
- dhnsmakala 7y agoIt's about the expected value of a customer. It's probably thousands recurring per year for the wealth management stuff, and people don't switch often. So the customer acquisition cost can be super high -> lots of commercials even with small market compared to other products/services.
- C1sc0cat 7y agoyes cold calling about investments would sound to me like boiler room scams - id be reporting that the Authorities.