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>Is there something I'm missing? Without expensive marketing campaigns, word of mouth competitors on Amazon can sell the same item for 1/3 of the price, shippe
by dirtyid 7y ago
>Is there something I'm missing?
Without expensive marketing campaigns, word of mouth competitors on Amazon can sell the same item for 1/3 of the price, shipped.
- toomuchtodo 7y agoWe bought a full sized foam mattress from Amazon for under $200; they even let you spread the payments out over several months at no additional charge.
- dirtyid 7y agoYeah, I got a Zinus from Amazon a few years ago. I thought it was just a generic brand that swooped in to capitalize on the craze, turns out they're a 40 year old Korean company that has specialized in bedding longer than Casper has existed. For some reason, it feels better to buy a mattress from a proven bedding company that adopted new technology than a new tech company that decided to disrupt bedding. Keep in mind Casper has existed less than the lifespan of a typical mattress. Their longevity is still a gamble.
- toomuchtodo 7y agoThat's the brand! Love the Zinus, very satisfied with it.
- BoorishBears 7y agoActually yes, I didn't even touch on that, not only do they not need to worry about marketing, they can get cheaper raw materials. Casper prides itself on sourcing foam from the US, but foreign manufacturers are making the exact same foam in the exact same densities The composition of their mattress is not a secret: https://www.sleeplikethedead.com/mattress-reviews-casper.html https://www.sleeplikethedead.com/mattress-reviews-casper.htm... They claim the combination of different foams as differentiation, which is utterly ridiculous because anyone can copy them, none of the densities they use are unique. All the interesting patents in foam and gel are already owned by bigger players (like Serta Simmons... which sued Casper...)