One reason why SAP perhaps has remained relatively unscathed by competition, beyond the obvious upfront development and implementation cost barriers, is the sal

One reason why SAP perhaps has remained relatively unscathed by competition, beyond the obvious upfront development and implementation cost barriers, is the sales angle. An ERP is usually sold directly into the office of the CEO. Any ERP startup hoping to get a foothold must have a founder or head of sales with a rolodex full of CEOs. Folks with CEOs in their rolodexes tend to not have the type of risk-tolerance required to go all-in on a startup.