they also take away any direct relationship a publisher can have with a customer It takes 2 party to be in a relationship. Apple gives you the option of being

they also take away any direct relationship a publisher can have with a customer It takes 2 party to be in a relationship. Apple gives you the option of being in that relationship or not. Except for billing and shipping, I can't remember what the pros are for the publisher having my information. I do know that at the first chance they get they make money on the backside by blasting out my mailing address to every junkmail operation in existence.