Efficiency is overrated. It's an acceptable rationale for destruction and exploitation (the process demands it), but that acceptance doesn't make it a good thin

Efficiency is overrated. It's an acceptable rationale for destruction and exploitation (the process demands it), but that acceptance doesn't make it a good thing overall. >people found that by showing targeted ads they'd have to show less of them to get the same amount of new customers I mean, did they really? Where can I read about these successes?