One issue is that the vast majority of our writing education is intended to teach language skills more than it is to teach effective communication of ideas. You

One issue is that the vast majority of our writing education is intended to teach language skills more than it is to teach effective communication of ideas. You get points for writing with rhythm, provoking emotion, using interesting new words. Writing for sport and writing as a means to transmit an idea are very different practices. I took one class in technical communication in college which was radically different than any English/writing class I had taken before it. I had to throw out a lot of my academic writing habits and focus on brevity and clarity above all else.