There's no way for them to beat a decade+ of effort (and billions of dollars) that Google has put into their maps unless they are prepared to really invest. And

There's no way for them to beat a decade+ of effort (and billions of dollars) that Google has put into their maps unless they are prepared to really invest. And they are stingy AF when it comes to multibillion-dollar investments that aren't hardware. This is the reason why they suck at AI as well.