3 ms·
Terrible logo for getting actual downloads- implies nothing about what the app does. With App Store marketing you have to describe your app with just the title
by colinplamondon 16y ago
Terrible logo for getting actual downloads- implies nothing about what the app does.
With App Store marketing you have to describe your app with just the title and logo. By punting on logo you're losing 50% of your descriptive levers for getting rank traffic.
- wallflower 16y agoSome context to back the authoritativeness of Colin's statement: http://news.ycombinator.com/item?id=745858 http://news.ycombinator.com/item?id=745858 http://spreadsong.com/icon_driven_development_on_the_app_store_how_we_make_350day_without_marketing http://spreadsong.com/icon_driven_development_on_the_app_sto...
- alanfalcon 16y agoAfter reading that blog post I checked out the company and saw... another bookshelf icon? http://spreadsong.com/ http://spreadsong.com/ Tried to find more info, but the Spreadsong blog seems to be MIA without a direct link to a specific entry.
- colinplamondon 16y agoWe changed it six months ago- once we were able to afford the design talent to make a good go of it. http://cl.ly/3O3H300K3C3p423G2i2Z http://cl.ly/3O3H300K3C3p423G2i2Z It's another bookshelf icon, but the colors and style make it stand out in the app store listings. Key is to stand out relative to competition, in the common ways users find your app. Downloads and sales have more than doubled since the change, though we also redesigned the app interface itself in the same update.
- dkasper 16y agoI might be biased as one of the cofounders, but I find that the Yobongo icon stands out pretty well relative to the myriad of blue-ish icons. http://i.imgur.com/VtYUJ.png http://i.imgur.com/VtYUJ.png The strong border sets the icon apart, and in fact I notice that you have a similar border in your icon!
- deleted 16y ago[deleted]