First, good luck and hope you do well. My startup Socialblaze is in the social/analytics space, and it looks like you're entering this space as well. Good luck

First, good luck and hope you do well. My startup Socialblaze is in the social/analytics space, and it looks like you're entering this space as well. Good luck! It's a fun space to be in (and moving very fast). Here's a few things I think you should figure out before starting to build your product: - Are you really aware of your customers' needs? Have you talked to any that would use your product? Would they pay for it? (Also, a customer saying that he/she would loves that product and would pay for it is very different then keeping them as an active user with an active subscription for 1+ months). - Small businesses, musicians, and influencers don't have much money, what's your pricepoint? Would they be willing to pay? - What's your customer acquisition strategy? Have you tested it? Do you know it works? What's your backup? - If you're providing analytics, make sure your customers actually get ROI from it. It's possible that a white-label twitpic with 10 new features won't increase engagement at all or not enough to justify costs, making your analytics prove that your product isn't useful. Honestly, I suggest that you first move to the Valley and join a funded early stage startup as employee #3-5. You'll learn a ton and have the experience + connections (these are so important!) to do your own startup in a few years. And startups aren't as glamorous as you think or read on Techcrunch, read Suster's post on the startup lifestyle: http://techcrunch.com/2011/01/30/should-you-really-be-a-startup-entrepreneur/ http://techcrunch.com/2011/01/30/should-you-really-be-a-star... If you still want to do it: fail fast, fail early, and iterate. Also, find amazing advisors as quickly as you can.