You should review the Inclusion Criteria for the Magic Quadrant in which you are interested in participating. That criteria sets the bar for participation. The

You should review the Inclusion Criteria for the Magic Quadrant in which you are interested in participating. That criteria sets the bar for participation. There are no specific "steps" to be part of a Cool Vendors document. Something you should consider doing though is conducting a "vendor briefing" with the analysts who may be interested in your offering so that they are aware of your company, etc.