That's not what pump and dump means. >Either way the long term health of the company and brand don't matter It's does matter because the long term option will

That's not what pump and dump means. >Either way the long term health of the company and brand don't matter It's does matter because the long term option will often result in more value overall to the new owners and customers. There is definitely a tension between short term profit and long term profit. It's well recognized and has been studied extensively.