3 ms·
> brand value reflects culture and values of the people that work on it. It also reflects the priorities of their customers: those who can only ask for "cheape
by pif 7y ago
> brand value reflects culture and values of the people that work on it.
It also reflects the priorities of their customers: those who can only ask for "cheaper" will not get anything else than "cheaper".
- beamatronic 7y agoThere could be such a thing as cheaper in a specific way. If I buy a screwdriver from Harbor freight, I know exactly what I am getting. My only surprise would be to the upside. And likewise if I buy something from snap on.