4 ms·
I wonder if more speculation around the stock is driven by not reporting iDevice sales numbers each quarter. Speculation aside, Airpods really have taken off,
by twright 7y ago
I wonder if more speculation around the stock is driven by not reporting iDevice sales numbers each quarter.
Speculation aside, Airpods really have taken off, at least as a status symbol. So much so that I know a kid who has airpods but (until he got his dad's old 6s) was without a device he could use them with. He would just flick the case open and closed like a fidget spinner.
- scarface74 7y agoWhy would unit “sales numbers” matter as far as stock price? They report revenue and overall profit. The Apple Watch is already a larger revenue generator than the iPod ever was. AirPods are either thought to be larger or soon will be.
- twright 7y agoA motivation for no longer reporting unit sales was that analysts paid way too much attention to those numbers. I recall several quarters where device sales fell just a little and people would proclaim the soon death of the company[1]. Though unit sales can be inferred from revenue, as the company moves into services it benefits them to group all device sales under one line item because it's a business category that doesn't have the crazy growth it used to. [1]: (2016) https://www.zdnet.com/article/iphone-apocalypse-end-of-apple-as-we-know-it/ https://www.zdnet.com/article/iphone-apocalypse-end-of-apple...