Does it matter if organic is healthier or not? If you advertise a good for sale based on a specific characteristic, and then sell goods that don't have that cha

Does it matter if organic is healthier or not? If you advertise a good for sale based on a specific characteristic, and then sell goods that don't have that characteristic, you have committed fraud. Whether or not that specific characteristic has an affect in the real world does not change the fact that you aren't selling what you advertised