Twitter (and in general social media) is probably a good thing to avoid for communication if you are not a large company that can staff up for it. Threads can

Twitter (and in general social media) is probably a good thing to avoid for communication if you are not a large company that can staff up for it. Threads can devolve very quickly into “campaigns”. I would not want to have my medical staff spinning a bunch of cycles with pr related stuff or being subjected to mobs.