Tripadvisor has a strong forum/community, will google's shallow places reviews kill that? Maybe. Tripadvisor seems somewhat similar to Foursquare, and foursqu

Tripadvisor has a strong forum/community, will google's shallow places reviews kill that? Maybe. Tripadvisor seems somewhat similar to Foursquare, and foursquare seems to be surviving on with their Swarm check-in app and their paid API service etc.