3 ms·
Someone correct me if my anecdotal memory is wrong, but didn't Bianchi ask their customers for color preference and then sell the least liked color to great suc
by Etheryte 7y ago
Someone correct me if my anecdotal memory is wrong, but didn't Bianchi ask their customers for color preference and then sell the least liked color to great success?
- sgarman 7y agoI hope it was celeste.
- mark-r 7y agoThat would explain a lot. Bianchi Green is very distinctive.
- ehnto 7y agoBianchi Celeste/Green is still a fairly traditionally pleasing colour, popular for many things. Perhaps it was the least liked of the popular vote they had, where all the colours were reasonable. I wonder if they would have still done it had the least favourite been #00FF00.
- syncsynchalt 7y agoI like the (debunked) legend that they mixed the two cheapest paints available, white and army surplus green, and made the best of the postwar financial situation.