The way I see it, manufacturers are going to flood the market with Android phones that just compete on price, while iOS will dominate the high end smartphone ma

The way I see it, manufacturers are going to flood the market with Android phones that just compete on price, while iOS will dominate the high end smartphone market. This means that while Android will win in the long run in terms of market share, the majority of people buying those phones are not likely to spend money on premium apps. iOS, on the other hand, will continue to generate the most profit for its developers, even with a smaller market share. Which segment you want to target depends on what types of apps you want to make. If you're goal is to make money from the app itself (like a game or utility app), you should invest in iOS where the ROI is far greater. If you are developing an app for a web service, then you are probably looking for the greatest reach instead of trying to generate profit from the app itself. In this case, you can just partner up with an Android developer to cover both market segments. On the other hand, if you're fine with making a mass market app that is monetized through ads instead of direct sales, then Android is good choice since it is in need of more consumer-friendly apps. Finally, if you want to make something cool just for the sake of hacking, then Android obviously gives you the greatest access to the underlying system to do whatever you want. All of the other mobile OS's are too young to really predict where they'll go.