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Make a logo Draw the rest of the ducking owl?

mrpotato 7y ago
No one said it had to be an owl. Facebook: F on squarish background HackerNews: Y on orange square Google: Google with coloured letters (or multicoloured G in white circle) LinkedIn: blue `in` text You get the idea... they don't need to be complicated and could be as simple as just text.
- jstummbillig 7y ago
  You trivialize that which is not: The good variety of simple does not come easy. Not in programming, not in visual design. Making something look simple but not boring, mundane or like a copy of something you saw 10 times today, is hard because it is highly depending on context and context is depending on understanding. Facebook can get away with an f (and more so, it works for them) because it makes identification easy when it is ubiquitous – but that is not automaticaly the case when you have no brand recognition. The simple f might just be forgettable or, worse, remind people of something else. There is a ton of additional caveats. That is what is hard about visual design: It is infuriatingly different even when you think it shouldn't be, every single time, and understanding both how and why it doesn't work – and I guarantee you, it will not work before it eventually does – is a recurring challenge for every designer, regardless of how simple the design or how experienced the designer.
  - khalilravanna 7y ago
    I think you're overthinking it. Throw something out there, try it out, see if it sticks. If it doesn't iterate on it. What won't get someone an icon is if they make it out to be some crazy, specific science that requires years and years of mastery to create. Creating artificial barriers for yourself never gets you closer to your destination.
    - jstummbillig 7y ago
      It seems to me you are conflating hard with important. The case was being made for the former, certainly not the later. Other than that I do agree.
tsumnia 7y ago
You're assuming the logo will be good; which I didn't say. A logo is just another design exercise with constraints. By doing them, you'll see what you hate and work to avoid for your next design.
deleted 7y ago
[deleted]

No one said it had to be an owl. Facebook: F on squarish background HackerNews: Y on orange square Google: Google with coloured letters (or multicoloured G in white circle) LinkedIn: blue `in` text You get the idea... they don't need to be complicated and could be as simple as just text.

jstummbillig 7y ago
You trivialize that which is not: The good variety of simple does not come easy. Not in programming, not in visual design. Making something look simple but not boring, mundane or like a copy of something you saw 10 times today, is hard because it is highly depending on context and context is depending on understanding. Facebook can get away with an f (and more so, it works for them) because it makes identification easy when it is ubiquitous – but that is not automaticaly the case when you have no brand recognition. The simple f might just be forgettable or, worse, remind people of something else. There is a ton of additional caveats. That is what is hard about visual design: It is infuriatingly different even when you think it shouldn't be, every single time, and understanding both how and why it doesn't work – and I guarantee you, it will not work before it eventually does – is a recurring challenge for every designer, regardless of how simple the design or how experienced the designer.
- khalilravanna 7y ago
  I think you're overthinking it. Throw something out there, try it out, see if it sticks. If it doesn't iterate on it. What won't get someone an icon is if they make it out to be some crazy, specific science that requires years and years of mastery to create. Creating artificial barriers for yourself never gets you closer to your destination.
  - jstummbillig 7y ago
    It seems to me you are conflating hard with important. The case was being made for the former, certainly not the later. Other than that I do agree.

tsumnia 7y ago

You're assuming the logo will be good; which I didn't say. A logo is just another design exercise with constraints. By doing them, you'll see what you hate and work to avoid for your next design.

deleted 7y ago

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