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"They should take a play from Apple's playbook -- create your own product category. Instead of taking on Apple, Blackberry, Android directly, they should underc
by jarek 16y ago
"They should take a play from Apple's playbook -- create your own product category. Instead of taking on Apple, Blackberry, Android directly, they should undercut them. Produce something which can run on cheaper hardware than iOS, WP7, or Android, and market these to provide better interfaces for developing world services now running over SMS. Do this with a software ecosystem, so that the telcos can't strangle the real software market."
That's exactly what they've been doing for the past decade with Symbian and various Mae/Mee OSes and the technology commentators and the market haven't been exactly impressed lately.
It takes some strength to say "this isn't going to work out, what's the next best thing we can do."
- stcredzero 16y agoThat's exactly what they've been doing for the past decade with Symbian and various Mae/Mee OSes and the technology commentators and the market haven't been exactly impressed lately. AFAIK, they've been doing it for the wrong market. You do the "blur phone" strategy in markets where having a cell phone at all is still a big deal.