https://www.theatlantic.com/business/archive/2014/06/a-dangerous-question-does-internet-advertising-work-at-all/372704/ https://www.theatlantic.com/business/arc

https://www.theatlantic.com/business/archive/2014/06/a-dangerous-question-does-internet-advertising-work-at-all/372704/ https://www.theatlantic.com/business/archive/2014/06/a-dange... I suppose the explanation is that classic ads can be easily served by a multitude of agents and there will be no billion-dollar business. Nowadays, invested vendors have created a smokescreen so thick, noone ackknowledges that most of their ads are having 0 effect...