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I suppose the explanation is that classic ads are ineffective, and tracking-enabled ones can be better. If you didn't use them you'd have to explain to your sh
by riffraff 7y ago
I suppose the explanation is that classic ads are ineffective, and tracking-enabled ones can be better.
If you didn't use them you'd have to explain to your shareholders why you decided to leave money on the table.
- fock 7y agohttps://www.theatlantic.com/business/archive/2014/06/a-dangerous-question-does-internet-advertising-work-at-all/372704/ https://www.theatlantic.com/business/archive/2014/06/a-dange... I suppose the explanation is that classic ads can be easily served by a multitude of agents and there will be no billion-dollar business. Nowadays, invested vendors have created a smokescreen so thick, noone ackknowledges that most of their ads are having 0 effect...
- remarkEon 7y agoI think I get that "classic" ads are ineffective relative to installing a surveillance apparatus that has designs on influencing your behavior. So, perhaps you're right that it's investors that are causing this, who are demanding higher returns every quarter.