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It's the firm's name just like DHL, IKEA, AT&T, CVS, 3M, GEICO, etc.
by panarky 7y ago
It's the firm's name just like DHL, IKEA, AT&T, CVS, 3M, GEICO, etc.
- flyingcircus3 7y agoIt's just that accounting firms don't achieve the brand recognition the other companies you mentioned have, until they've been implicated in corruption scandals. Thats also usually about the time they change their name to something like Accenture.
- andromeduck 7y agoKPMG, E&Y - not without their own scandals but I don't think it's really a factor for recognition.