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Wouldn’t having strong SEO incentive competition to buy ads? Of course it also incentives them to work on SEO, but the only way to ‘get above’ a top ranking sit

Wouldn’t having strong SEO incentive competition to buy ads? Of course it also incentives them to work on SEO, but the only way to ‘get above’ a top ranking site would be to buy an ad, no?

Retric 7y ago
Increasing costs for your competition is a net win for you.
- iudqnolq 7y ago
  And Google
  - Retric 7y ago
    Depends on the industry, but if you can profit at lower prices you can force your competition to spend less on advertising. That’s bad for Google.
    - iudqnolq 7y ago
      That makes sense. I meant increasing the ad buy spend of a firm's competitors helps Google