I tried to point out explicitly that I'm not talking about standard recruiter fluff like you describe. These individual efforts happen both within big organiza

I tried to point out explicitly that I'm not talking about standard recruiter fluff like you describe. These individual efforts happen both within big organizations and outside of them. Go read the story of any big product and you'll see how it happens - all of the major Apple products for example had an internal recruiting effort that pulled people off of other teams. I do this a few times a year myself within my org.