There's plenty of alarmism in The Hidden Persuaders—I think it's fair to say that Freudian 'depth psychology' and subliminal imaagery turned out to be less of a

There's plenty of alarmism in The Hidden Persuaders—I think it's fair to say that Freudian 'depth psychology' and subliminal imaagery turned out to be less of a threat than once feared—but once you read what he says about "good guys" versus "bad men" in childrens' TV https://books.google.ie/books?id=29jhBwAAQBAJ&pg=PT76&lpg=PT76&dq=%22hidden+persuaders%22+good+guys+bad+men&source=bl&ots=wjgQje-qUO&sig=ACfU3U15KuFR8zzrMYm7pBhkpEo1g9maXQ&hl=en&sa=X&ved=2ahUKEwiF_9GVupngAhX7UxUIHSdPCMsQ6AEwB3oECAkQAQ#v=onepage&q=%22hidden%20persuaders%22%20good%20guys%20bad%20men&f=false https://books.google.ie/books?id=29jhBwAAQBAJ&pg=PT76&lpg=PT... you'll never look at Scooby-Doo or the 1960s in the same way again. In that respect I think Thomas Frank's The Conquest of Cool https://www.press.uchicago.edu/ucp/books/book/chicago/C/bo3618721.html https://www.press.uchicago.edu/ucp/books/book/chicago/C/bo36... may be something of a successor to Hidden Persuaders, but I haven't been able to read it myself yet.