I guess that's fair. Generally when a company acts, you can identify an upside for them. If you can't find any upside, then it may be a less obvious upside, P

I guess that's fair. Generally when a company acts, you can identify an upside for them. If you can't find any upside, then it may be a less obvious upside, PR being the most general category. To point to a company as a collection of individuals isn't compelling to me, organizations frequently act in ways that individuals would not. This is because incentives and goals can be very different to that of an individual. 84% of individuals (US) say climate change is a threat, so there is not much risk in alienating individuals. A recent pew study shows ~16% of people list climate change as no risk in the US, globally that number is 9% on average[1]. [1]https://www.pewresearch.org/fact-tank/2019/04/18/a-look-at-how-people-around-the-world-view-climate-change/ft_19-04-18_climatechangeglobal_inmostsurveyedcountries_edited_2/ https://www.pewresearch.org/fact-tank/2019/04/18/a-look-at-h...