4 ms·

Why didn't they choose Android?

jokermatt999 16y ago
Android is growing, but it's hard for carriers to differentiate themselves on top of it. The carrier UIs (other than Sense, perhaps) tend to be dislike versus stock Android, so that makes the only way to stand out on Android seem less attractive.
- linuxhansl 16y ago
  Assuming you mean "manufacturer" when you write "carrier", I think they can very well differentiate themselves by building the best devices (better screens, better battery life, better reception - well that would be the carriers, lower price, etc, etc).
rodh257 16y ago
SE, Samsung, Motorola, HTC are all heavily invested in Android and are miles ahead of Nokia. They can chose to run an outside lane in that race, or they can lead up Windows Phone 7. All people with WP7 devices are just token efforts, Dell, LG aren't major players like the aforementioned companies are, HTC owe everything they have to Android. Nokia can take WP7 and become the market leader, with Microsoft investing heavily and Nokia providing world class hardware they can provide a point of differentiation as opposed to becoming one of the crowd.
- bostonpete 16y ago
  Also, don't forget that Nokia's CEO was the head of Microsoft's business division until last fall. I think that may have been a factor as well.
- potatolicious 16y ago
  I wouldn't say Samsung, Moto, and HTC are "miles ahead of Nokia". They're running essentially stock Android with crappy tack-ons that nobody cares for (when's the last time any OEM's take on Android has received praise instead of complaint?), being glacially slow with updates... With stock Android as a starting point and, well, a clue, Nokia can easily overtake Samsung, Moto, and HTC. Just by keeping good time with Google's own updates, and developing a customized Android UI that doesn't suck, Nokia can pull ahead. That being said, I think the WP7 choice isn't a bad one. At MS Nokia would be customer #1. At Google Nokia would be just another OEM.
  - jcitme 16y ago
    you forget that carriers decide updates, not the manufacturer.
    - potatolicious 16y ago
      Not for Apple. OTA updates are great, but if the carriers don't play ball customers should still be able to plug their phones in and easily upgrade. WP7 has the advantage of having Apple-style end-to-end integration, giving them a very natural place to issue non-OTA updates.

Android is growing, but it's hard for carriers to differentiate themselves on top of it. The carrier UIs (other than Sense, perhaps) tend to be dislike versus stock Android, so that makes the only way to stand out on Android seem less attractive.

linuxhansl 16y ago
Assuming you mean "manufacturer" when you write "carrier", I think they can very well differentiate themselves by building the best devices (better screens, better battery life, better reception - well that would be the carriers, lower price, etc, etc).

rodh257 16y ago

SE, Samsung, Motorola, HTC are all heavily invested in Android and are miles ahead of Nokia. They can chose to run an outside lane in that race, or they can lead up Windows Phone 7. All people with WP7 devices are just token efforts, Dell, LG aren't major players like the aforementioned companies are, HTC owe everything they have to Android. Nokia can take WP7 and become the market leader, with Microsoft investing heavily and Nokia providing world class hardware they can provide a point of differentiation as opposed to becoming one of the crowd.

bostonpete 16y ago
Also, don't forget that Nokia's CEO was the head of Microsoft's business division until last fall. I think that may have been a factor as well.
potatolicious 16y ago
I wouldn't say Samsung, Moto, and HTC are "miles ahead of Nokia". They're running essentially stock Android with crappy tack-ons that nobody cares for (when's the last time any OEM's take on Android has received praise instead of complaint?), being glacially slow with updates... With stock Android as a starting point and, well, a clue, Nokia can easily overtake Samsung, Moto, and HTC. Just by keeping good time with Google's own updates, and developing a customized Android UI that doesn't suck, Nokia can pull ahead. That being said, I think the WP7 choice isn't a bad one. At MS Nokia would be customer #1. At Google Nokia would be just another OEM.
- jcitme 16y ago
  you forget that carriers decide updates, not the manufacturer.
  - potatolicious 16y ago
    Not for Apple. OTA updates are great, but if the carriers don't play ball customers should still be able to plug their phones in and easily upgrade. WP7 has the advantage of having Apple-style end-to-end integration, giving them a very natural place to issue non-OTA updates.