> Bernays did not smoke cigarettes himself, and persistently tried to induce his wife Doris to quit.[49] After his semi-retirement in the 1960s, he worked with

> Bernays did not smoke cigarettes himself, and persistently tried to induce his wife Doris to quit.[49] After his semi-retirement in the 1960s, he worked with the pro-health anti-smoking lawyer John Banzhaf's group, ASH, and supported other anti-smoking campaigns.[citation needed] I skimmed the Wikipedia article on Bernays [1] and found this interesting. At first, I think 'Oh hey, he realized his mistake and tried to make amends?' But that "citation needed" is curious. Did he merely tell his wife to stop smoking because he cared about her and knew how dangerous it was, but didn't actually support anti-smoking campaigns? Is the Wikipedia article content itself a product of deceptive PR about Bernays' legacy? EDIT: that last bit was mostly in jest: the section of the article about his work w/United Fruit Co is not at all positive in hindsight. [1] https://en.wikipedia.org/wiki/Edward_Bernays https://en.wikipedia.org/wiki/Edward_Bernays