I had thought about this idea earlier this year, and immediately killed it, realizing most people would just use smart phone for this. So we developed the idea

I had thought about this idea earlier this year, and immediately killed it, realizing most people would just use smart phone for this. So we developed the idea further in some other use cases: eg. 'take medicine pill' reminder call for your old parents etc. I still think, just an alarm for myself may not be very useful, but there can be some interesting use cases to remind people with useful info.