This seems very reasonable, but I've read enough to know it's more complex than you think. College admission officers are juggling a lot of complex math to figu

This seems very reasonable, but I've read enough to know it's more complex than you think. College admission officers are juggling a lot of complex math to figure out their student body. But the reason they don't charge 12k is for a couple of reasons. Some kids will pay the 36k(Usually screw ups with rich parents) and to attract top tier students that raise their rankings(which they need high to attract students) they need to give them large discounts and scholarships. Most people would prefer to go a 50k school with 38k in scholarships than a 12k school.