Look at what Satya did - he directed a broad effort at the entire organization (a book, etc), and simultaneously pushed the ELT to get in line, firing them one

Look at what Satya did - he directed a broad effort at the entire organization (a book, etc), and simultaneously pushed the ELT to get in line, firing them one by one when they or their directs didn't comply. They're all in line now, as are their directs. The broader culture change takes more time, but the ship is definitely moving.