There's at least one way to get people to eat less meat/fish: Make plant based alternatives cheaper than the real thing. I would definitely buy impossible meat

There's at least one way to get people to eat less meat/fish: Make plant based alternatives cheaper than the real thing. I would definitely buy impossible meat if it were cheaper than real beef. As it stands it is several times more expensive than real beef. Same for impossible fish (if such a thing were to exist). If impossible fish sticks taste nearly identical to real fish sticks, but it's cheaper and plant-based, why wouldn't your average consumer buy impossible fish sticks for their kids?