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Lessons from self-publishing a technical eBook
- peter_d_sherman 7y agoGreat Twitter thread! (For anyone trying to sell a book online...) Some takeaway excerpts: "2. If nobody knows who you are, you're going to have to solve that problem first." --- "5. You're going to be the writer, publisher, distributor, and promoter. Don't self-publish with Amazon. They take a 65% cut for ebooks > $9.99, and if you're going to do all the work yourself, what's the point? Put it on @Gumroad @ 3.5%. They're awesome! And follow @shl." --- "6. Paid ads don't seem to work, but I might have been lucky. I tried Google, Quora, LinkedIn, and Reddit. Nothing worked (either cost-per-click too high, or clicks don't convert), except on one Reddit sub: r/aws. So far I sold $812 & spent $525 from r/aws ads. $100/day budget." "But if I had no sales from my own organic reach, I wouldn't have had anything to share on those forums. The order matters! --- Sales from external forums: HN: 164 - $4,592 Reddit: 68 - $1,904 Indie Hackers: 24 - $672 LinkedIn: 5 - $190 --- Total: 261 - $7,358 (18%)"