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When Honey was acquired, I wondered why it was valued at $4B when all it does is apply coupon codes. Now it is clear - it's the data. Look at https://www.joinh
by anilshanbhag 7y ago
When Honey was acquired, I wondered why it was valued at $4B when all it does is apply coupon codes. Now it is clear - it's the data.
Look at https://www.joinhoney.com/ https://www.joinhoney.com/ - they make no effort to tell you that they track / store all your order data across websites !
- giancarlostoro 7y agoSo they likely have access to info PayPal doesnt. So how much does PayPal make from selling financial data then?
- Deinos 7y agoIt is always the data. Everyone stores everything these days, even if it is not immediately acted upon/sold. If it is not immediately used, it is still a bargaining chip for valuations/acquisitions.
- reciprocindy 7y agoYep data is more valuable than oil.
- nbs_tar 7y agoI think the Stratechery article on the acquisition is paywalled, but I liked his explanation that while paypal positions this as a consumer play, its about the demand gen value they could create for paypal merchants. Amazon's opposition seems to align with this thesis.
- a012 7y agoYeah, users get their discount codes and Honey gets money from the shops who gave discount code away, then got $4B acquisition. Sounds not right, too sweet to be real.
- DubiousPusher 7y agoNo kidding. Obviously Amazon has some impure motives here but the credulous way this article treats Honey's claims should be journalistic malpractice.
- chatmasta 7y agoThe first time I encountered this was when one of our devs was having trouble with CSP violations in development. Turns out the honey chrome extension injecting scripts was the problem!
- brew19 7y agoAdd to this, many YouTube personalities push Honey. Most notably Mr Beast. A significant chunk of their audience is under 18. I wonder when this will blow up in their face - lawyers will have a field day suing PayPal.
- behindsight 7y agoAssuming you're alluding to COPPA, isn't the age < 13 whereby it becomes an issue with storing their personal information? Regardless, on Amazon you need to be at least 13 years old to make your own account.
- urbanjunkie 7y agoWow, what an amazing insight. Truly exceptional thinking.