One way publishers could get me, a Millennial, back into their good graces is to actually put some effort into their publishing. As in, if you're not even going

One way publishers could get me, a Millennial, back into their good graces is to actually put some effort into their publishing. As in, if you're not even going to publish a paper copy of this article, but still going to charge >$1000 for "open access" rights, then at least go the extra mile and start making eReader versions of them. I would LOVE to use my kindle to read journal papers. Many books have well formatted text with figures interspersed. It would benefit the scientific community so much to be able to use them regularly. (Note that PMC does this, and while I wish the figures were placed correctly rather than at the end, it's a great start!)