Read Crystalizing Public Opinion by Edward Bernays, father of public relations, to understand the origins of this practice. As thundergolfer mentioned, Manufact

Read Crystalizing Public Opinion by Edward Bernays, father of public relations, to understand the origins of this practice. As thundergolfer mentioned, Manufacturing Consent is also a great read, though not as directly related. https://www.amazon.com/Crystallizing-Public-Opinion-Edward-Bernays/dp/193543926X/ref=sr_1_1?keywords=crystallizing+public+opinion&link_code=qs&qid=1578599236&sr=8-1 https://www.amazon.com/Crystallizing-Public-Opinion-Edward-B...