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You may have hinted at it, but I think Apple's subsequent turnaround after acquiring Next was mainly due to their founder, Steve Jobs, coming back to Apple.
by jonny_eh 7y ago
You may have hinted at it, but I think Apple's subsequent turnaround after acquiring Next was mainly due to their founder, Steve Jobs, coming back to Apple.
- chipotle_coyote 7y agoAbsolutely. Even though I honestly think Gil Amelio gets dumped on more than he deserves, I doubt he could have really saved them in the long run.
- jonhendry18 7y agoJobs helped enormously, of course, but if Apple was still trying to sell classic MacOS in 2005 I'm not sure even Steve Jobs could have kept them afloat long enough to ship an iPhone.
- jonny_eh 7y agoBut the choice wasn't Next vs MacOS, it was BeOS vs Next.
- rvz 7y agoThat's true, but most keep forgetting that even before his comeback, Apple was very close to filing for bankruptcy and who knows what would have happened without the intervention from Gates. Microsoft was the only juggernaut who's fate was never doubted in the 1980s - 1990s. NeXT hardware also failed but was the rightful choice for Apple over Be due to getting NeXTSTEP and Jobs again. But even after the war is over, we're now all generals.
- nickik 7y agoWhen was Sun close to collapsing? I want to learn more about this history.