Unfortunately, I don't think clips like this are very helpful for answering such a question... I find myself hoping that he has or is writing an autobiography

Unfortunately, I don't think clips like this are very helpful for answering such a question... I find myself hoping that he has or is writing an autobiography or a book where he opens himself up to others. He's a very private person when he's not representing Apple and I really hope we'll get to hear from him and see how he's envisioned his life and work.