> no mechanism for [blocking access to company X for the whole EU] ..they'll ask all the EU ISPs in each of 28 member states to block company X - nicely. () "

> no mechanism for [blocking access to company X for the whole EU] ..they'll ask all the EU ISPs in each of 28 member states to block company X - nicely. () "EU citizens" meaning potential customers of company X - the "enticement" for company X to pay the EU the fine.