I'm not a great designer myself, so I always go with a simple rule of thumb - keep it simple and don't try to do things I'm not good at. You don't have to be a

I'm not a great designer myself, so I always go with a simple rule of thumb - keep it simple and don't try to do things I'm not good at. You don't have to be a a capital-D designer to make good work. I'd recommend picking up "The Non-Designer's Design Book" by Robin Williams. Sometimes all you need to do is not make any glaring mistakes in order to create a design that works.