They're trying to shut down all their possible COPPA liabilities because they can get incredibly expensive very quickly so any data on made for kids content the

They're trying to shut down all their possible COPPA liabilities because they can get incredibly expensive very quickly so any data on made for kids content they're treating like it's data on kids. Also skimming the FTC's FAQ it sounds like if you're serving a web page targeted at children you have to do a lot more so google having channels aimed at kids puts them under the stricter standards about ensuring kids data doesn't get tracked.