You do realize Lambda has to persuade investors that these ISAa will pay off, right? They’re still highly motivated to get their students making money either wa

You do realize Lambda has to persuade investors that these ISAa will pay off, right? They’re still highly motivated to get their students making money either way. If they hold the ISA and the student doesn’t make any money they don’t make any money. If they sell the ISA and their students don’t make any money soon they won’t be able to sell them and then they don’t make any money.