In other markets, customers could just switch to a new business that was less shady. In this particular case, it doesn't seem like there are many alternative su

In other markets, customers could just switch to a new business that was less shady. In this particular case, it doesn't seem like there are many alternative suppliers, so farmers have no other options. If they did, they would've gone with them. Buying decades-old tractors suggested they somewhat already have tried to find alternatives.