According to Paul Mockapetris who designed the DNS, domain names are little-endian to make autocompletion easier and to allow unqualified "local" names (e.g. "b

According to Paul Mockapetris who designed the DNS, domain names are little-endian to make autocompletion easier and to allow unqualified "local" names (e.g. "bilbo" instead of "bilbo.cs.college.edu").