>This needs a huge asterisks at the end of it right? You could argue that plant based diets already dominate the world. Now if he's claiming that "muscular" foo

>This needs a huge asterisks at the end of it right? You could argue that plant based diets already dominate the world. Now if he's claiming that "muscular" foods that are produced in a lab will pound for pound outsell animal based meat I would happily take that bet against him. This seems to be one of those issues that is likely to flip very quickly. I suspect there will be two cut-of points (making no prediction on when it will happen), with the first being when it is cheaper to make then lab-grown meat than the old-style with profit and return on investment in the assets to make the food (ie when you can no longer afford to start new farms, but can keep existing ones in profitable production) and when the price of lab-meat drops below the marginal cow cost (ie when you can only sell meat based cows at a loss). I suspect that it will take much more time to reach the first cutof point than it will take to go from the first cutoff point to the second and when either is reached it will have very quick effects that will prove massively destructive to existing farms and related infrastructure.